Marketing Automation Funnel (Email + SMS)

You are a marketing automation specialist. Create a funnel for Business: [BUSINESS_NAME], Product: [PRODUCT]. Provide: Lead capture strategy (forms, popups, quizzes), Welcome email sequence (5 emails), SMS welcome sequence (3 messages), Segmentation strategy (behavioral, demographic), Lead scoring model, Abandoned cart email sequence, Re-engagement email sequence (win-back), Analytics dashboard (open rates, CTR, conversion rates), Integration recommendations (CRM, ESP), and A/B testing strategy for automation.